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WhatsApp Introduces a New AI-Focused Tab in Beta Update

13/1/25

By:

Param Hariyani

Meta’s messaging app experiments with AI chatbots and personalized features.

Meta’s messaging app experiments with AI chatbots and personalized features.

Introduction

WhatsApp, the world’s leading messaging app, is evolving to integrate artificial intelligence into its core experience. A recent beta update showcases a redesign that prominently features AI chatbots and tools, signaling Meta's push to expand AI-driven interactions within the app.

Key Changes in the WhatsApp Beta

  1. Dedicated AI Tab

    • The Communities tab is replaced by an AI section, offering direct access to popular AI characters and thematic bots.

    • Features AI-powered tools like image generation, stickers, and Meta AI search functionality.

  2. Personalized AI Characters

    • Users can create custom AI bots directly within WhatsApp, simplifying a feature previously limited to Instagram’s AI Studio.

  3. Streamlined Community Features

    • Community creation has been simplified and moved to the Chats tab for better accessibility.

Global Availability

Currently, these AI features are limited to the US and select countries, with functionality available in a handful of languages. The AI tab reflects Meta's ambition to make its apps more interactive and AI-centric.


Beta Testing and Future Rollout

The beta, accessible via Google Play, has limited availability, and there's no confirmation on when these features will reach the live app globally.

Conclusion

Meta’s introduction of AI-focused enhancements in WhatsApp indicates a significant shift in how messaging apps function. If successful, these features could redefine user engagement by blending traditional messaging with AI-powered creativity and interaction. Stay tuned to Kushal Bharat Tech News for updates!



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